Parallel Skills: Written and Digital Communication
November 1, 2002
Having the technical facility to make "readable" products.
|Penmanship, punctuation, vocabulary, syntax, basic grammar.||Opening and saving files, inserting text, images or sound, formatting and editing documents, navigating software.|
Being able to send clear messages that communicate content.
|Complex sentence structure, paragraph structure (topic sentence), outlining, descriptive language.||"Media & Meaning"
Using all media elements - visuals, sounds, text, layout, animation, etc. - so that each contains and conveys information.
|Style and Rhetoric:
Being able to construct a persuasive argument that is tailored to a particular audience.
|Essay writing, persuasive writing, creative writing, analytical writing, report writing, use of different styles (journalistic, satirical, etc.), rhetorical devices.||"Point of View" & "Audience"
Using all media elements - visuals, sounds, text, layout, animation, etc. - so that each supports and strengthens an argument. Using media elements to build a tone or authorial voice. Making multimedia products that anticipate and respond to the questions and biases of a particular audience.